3 Avenue South Beautification Functional Planning - Stafford Drive to Mayor Magrath Drive

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Prior to the construction of Highway 3 (Crowsnest Tr), 3 Ave S functioned as the major road through Lethbridge along Highway 3 east and west of the City limits. Since Highway 3 was reconstructed (mid 1980s), 3 Ave S has transitioned to a commercial corridor between Scenic Dr S and Mayor Magrath Dr S. Because of these years of change, the functional and visual characteristics along 3 Ave S vary significantly making it disconnected and at times, dysfunctional.

The 3 Ave S Beautification Project is a planning exercise that will take into consideration current businesses as well as existing planning documents such as: Transportation Master Plan, Heart of Our City Master Plan and Cycling Master Plan. Community engagement and feedback will be a critical part of this plan. We look forward to working with residents to create an exciting new vision for 3 Ave S. We are looking for feedback around how the corridor should function including traffic patterns, bike lanes, accesses, and parking is what we are looking for at this time from stakeholders.


To learn more about past engagement and the work that has been done for the functional planning study to date please take a look at the presentation boards from our most recent open house event. https://getinvolvedlethbridge.ca/12910/widgets/51852/documents/91222


Prior to the construction of Highway 3 (Crowsnest Tr), 3 Ave S functioned as the major road through Lethbridge along Highway 3 east and west of the City limits. Since Highway 3 was reconstructed (mid 1980s), 3 Ave S has transitioned to a commercial corridor between Scenic Dr S and Mayor Magrath Dr S. Because of these years of change, the functional and visual characteristics along 3 Ave S vary significantly making it disconnected and at times, dysfunctional.

The 3 Ave S Beautification Project is a planning exercise that will take into consideration current businesses as well as existing planning documents such as: Transportation Master Plan, Heart of Our City Master Plan and Cycling Master Plan. Community engagement and feedback will be a critical part of this plan. We look forward to working with residents to create an exciting new vision for 3 Ave S. We are looking for feedback around how the corridor should function including traffic patterns, bike lanes, accesses, and parking is what we are looking for at this time from stakeholders.


To learn more about past engagement and the work that has been done for the functional planning study to date please take a look at the presentation boards from our most recent open house event. https://getinvolvedlethbridge.ca/12910/widgets/51852/documents/91222

  • CLOSED: This survey has concluded.

    As an invested stakeholder in the City of Lethbridge’s 3 Avenue South Beautification project, you’re invited to a virtual engagement session to give feedback into how your street could be improved /enhanced. 

    3 Avenue is an important corridor that transitions in character between downtown and Mayor Magrath Drive. The 3 Avenue Beautification project will explore how to improve both the esthetics and the function of the street, creating a safe, friendly, vibrant and appealing space for not just cars but also transit, pedestrians and cyclists.  

    Our initial stage of engagement will focus on a Drawing in Dialogue exercise where participants will share their ideas for streetscape improvements to a graphic artist who will illustrate them in real-time. In the next project stage, these ideas will be used to establish a clear vision for the corridor which is feasible to implement and realistic for the City to maintain.

    We will be hosting the Drawing in Dialogue virtual event for adjacent businesses on June 23 2020 and we would like to invite you to attend. There are two session time slots available for you attend:

    • Session 1 - 2:00 PM to 3:30PM

    • Session 2 - 6:30 PM to 8:00 PM

    Please RSVP no later than June 19 by providing your email address on the session that you would like to attend.

    Check out the What We Heard Report under documents to see the results of the 2020 public engagement.

    Take Survey
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  • CLOSED: This survey has concluded.

    Please take 3 minutes and fill out our survey to help us better understand your vision for 3rd Avenue S

    Take Survey
    Share 3rd Avenue South - Stafford Drive to Mayor Magrath Drive Beautification Survey (Phase A) on Facebook Share 3rd Avenue South - Stafford Drive to Mayor Magrath Drive Beautification Survey (Phase A) on Twitter Share 3rd Avenue South - Stafford Drive to Mayor Magrath Drive Beautification Survey (Phase A) on Linkedin Email 3rd Avenue South - Stafford Drive to Mayor Magrath Drive Beautification Survey (Phase A) link
Page last updated: 05 Feb 2024, 10:44 AM